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President's Council on Fitness, Sports & Nutrition

Rob Shepardson

Council Member

Rob Shepardson

Robert Thomas Shepardson, member of the President's Council on Fitness, Sports & Nutrition, is a Partner with SS+K, a firm he co-founded in 1993. He has worked for over 25 years in public affairs, advertising, and marketing. At SS+K, his portfolio has included work for the Obama for America campaigns in 2008 and 2012 as well as for First Lady Michelle Obama’s Let’s Move! and Joining Forces initiatives. Previously, he was a managing director at the Sawyer Miller Group from 1988 to 1993. Mr. Shepardson is a member of the Council on Foreign Relations and several business and charitable boards, including the New York advisory board of Enterprise Community Partners and the advisory board of the Center for Health Communication at Harvard University’s School of Public Health. Mr. Shepardson received a B.A. from Franklin and Marshall College and an M.P.P. from the John F. Kennedy School of Government at Harvard University.

Full Bio
  • Led creative firm's work for Let’s Move!, First Lady Michelle Obama’s anti-childhood obesity campaign
  • He has led SS+K’s assignments for General Electric, Blue Cross Blue Shield Association, Microsoft, Anheuser-Busch, Goldman Sachs, Dell Computer, Time Warner, and the New York Jets, among others
  • Member of the Council on Foreign Relations

Fun Facts